Looking for direct marketing strategies, expertise and services in Australia?

Make your business go like a rocket, by focusing on your most important asset; your customers!

Direct marketing is really all about getting into the hearts and minds of customers at different stages of the purchasing cycle and tailoring communications and offers to their specific needs .

Having effective direct marketing programs in place to communicate with your customers is likely to increase your marketing net contribution along with your overall business profits.

“The I.P. of a successful direct marketing venture lies in the collection, analysis and management of the marketing data. Knowledge of industry standards and the intelligent construction and management of K.P.I.’s are the essence of profit. Melanie Johnstone has a clear understanding of these principals and the ability to analyse and construct scenarios based on propensity modelling of the data. Her knowledge of database marketing and her numeracy make her an exceptional analyst and manager. I have no hesitation, having worked closely with her on due diligence, in recommending her as an advisor or consultant.”
2011. Ian Kennedy OAM, Strategist, ADMA Direct Marketer of the Year, Inductee into the Australian Direct Marketing Hall of Fame.